This project aims to investigate the demographic characteristics of users who shared mainstream and hyperpartisan news in Brazil in 2017 and 2018. In a previous investigation, we found a polarized structure of interactions with Facebook pages dedicated to seeding hyperpartisan news links. Another previous study we conducted with a limited sample showed a significant difference in the age of those interacting with Facebook pages seeding mainstream media news links and those interacting with Facebook pages seeding hyperpartisan news links (those interacting with mainstream media pages were considerably younger). These findings, although limited, were consistent with other data collected with surveys in polarized mobilizations that showed that the protesters’ age in such demonstrations is typically over 35. By using the Facebook dataset of shares for 2017 and 2018, we want to verify if our preliminary findings are confirmed. We also intend to analyze other characteristics of the sharing of mainstream and hyperpartisan media news links such as reach, diffusion, interaction, and consumption.
Professor of Public Policy, University of São Paulo
Márcio Moretto Ribeiro
Professor of Information Science, University of São Paulo